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The Aloha Pride Button-Down
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The Aloha Pride Button-Down

$58.00

Summer style should be easy. You shouldn't have to choose between looking good and feeling cool.

Imagine yourself at the parade or maybe just hitting a rooftop patio with friends. The sun is out, the music is loud, and you radiate confidence in a shirt that doesn't just look the part. It feels amazing.

We took the laid-back vibe of a classic floral button-down and saturated it with the specific color gradient of your community. Whether you select the Bi spectrum, the Rainbow flag, or another identity, this design lets you wear your truth as a statement of style rather than just a slogan.

But here is the thing about the fabric. This isn't that stiff, sticky novelty material you find at party stores. We use a featherweight, 100% recycled polyester that has the soft hand-feel of cotton but the performance of athletic gear. It wicks moisture to keep you dry and offers UPF50+ protection when the afternoon heat kicks in.

The fit is intentionally relaxed and oversized. It creates a true streetwear silhouette that lets the breeze flow right through. If you prefer a more classic, fitted look, we recommend sizing down. It is vibrant, it is comfortable, and it is unapologetically you.

About the Art: Natural Spectrum

Nature is rarely uniform. It is a riot of color and variation. We wanted to capture that organic diversity by infusing the specific gradients of the pride flags into a classic hibiscus floral pattern. It grounds the symbolism of the flag in the natural world. It suggests that diversity isn't just a concept. It is the natural state of things.

The Build & Materials

Designed for the heat but styled for the street, this shirt balances sustainability with summer-ready performance.

  • Fabric: 100% Recycled Polyester. We chose this fabric because it mimics the softness of cotton but manages heat far better.
  • Performance: The material is breathable and moisture-wicking to keep you cool, and offers UPF50+ protection for long days in the sun.
  • Weight: An ultra-light 3.24 oz/yd² (110 g/m²), ensuring it never feels heavy or sticky.
  • Certification: The fabric is OEKO-TEX 100 standard certified, ensuring it is free from harmful substances.
Fit & Sizing

This shirt features a modern, relaxed cut that prioritizes airflow and comfort.

  • The Fit: A trendy, oversized fit that works perfectly for layering or a relaxed vibe.
  • Sizing Advice: If you prefer a classic, fitted look, we recommend sizing down. If you want the intended breezy, streetwear silhouette, stick to your standard size.
  • Range: Available in an extended size range from 2XS to 6XL.
Care & Maintenance

This is a technical fabric that treats you well if you treat it gently.

  • Washing: Machine wash cold (max 30°C or 90°F) with like colors on a gentle cycle to minimize friction.
  • Drying: Tumble dry on low heat, though hang drying is preferred to preserve the fabric quality.
  • Caution: Do not iron. High heat can damage the sublimation print. Do not bleach or dry clean.
  • Pro Tip: The fabric will actually become softer after the first wash.
Sustainability & Impact

Style doesn't have to come at the planet's expense.

  • Recycled Content: This shirt is made from 100% recycled polyester.
  • Certified: The recycled content is certified under the Global Recycled Standard (GRS).
  • Safety: Contains 0% dangerous substances.
Origin & Timeline

Transparency is our policy. Because we operate a hybrid studio—combining our in-house "Atelier" with a network of specialized global partners—your order is routed to the creator best suited for this specific design.

  • Production: Each item is made to order. Please allow 3-7 business days for production before shipping.
  • Logistics: If your order contains multiple items (e.g., this shirt and a bag), they may arrive in separate packages from different facilities.
  • Tracking: You will receive a unique tracking number for each package as soon as it leaves the facility, so you can follow every step of the journey.

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